Hero #18

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Posted on 18 December, 2015 by Souvik Mukherjee

Applying Think Outside the Box Principles in the Digital Era

In the digital era, information technology is the horse to the chariot on which businesses ride to solve problems and ultimately reach their goals. Businesses are relying on their IT systems to enable better engagement with customers, drive competitive advantage and create new revenue streams.

With this reliance comes both an opportunity and responsibility to solve problems in different ways. One of the pioneers in the research of complex systems management, Howard Eisner, has long been an advocate of Think Outside the Box (TOTB) for problem solving. In this blog, I’m going to discuss how applying these principles to the design and management of IT systems will keep your business at the front of the pack in the digital era.