Emma joined Intelligent Pathways in 2022 and quickly established herself as a key member of the Commercial team. As Marketing Advisor, she is responsible for developing and executing marketing strategies that align with business objectives. Emma manages IP’s digital presence, including the website, social media channels, email marketing, and is focused on enhancing online visibility.
In addition to her digital expertise, Emma oversees content creation, brand management, and event coordination. Her role involves close collaboration with sales and delivery teams, providing marketing support for sales initiatives and client proposals. Emma’s creative approach and keen interest in leveraging AI to streamline marketing processes continues to drive the company’s efficiency and growth.
